Competing For The Future - Gary Hamel; C.K. Prahalad

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Autor:		Gary Hamel; C.K. Prahalad
Editorial:		Harvard Business School Press
Año:		1994
ISBN:		9780875844169
Encuadernación:		Tapa Dura
Idioma:		spa
Ilustrador:		...

New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.. Texto en inglés. Tapa dura con sobrecubierta de editorial ilustrada. Sin subrayados ni anotaciones. Perfecto estado de conservación.